Treatment of deliverables and Timelines prepared for

SCHEDULE A   

Prepared for: Wand.app

Theme: Create a new foundation and system of visual branding and implementation of content that captures audience retention that can ultimately convert and create trust.  

Cost: 1,500 (Once every two weeks)

Assigned to project

Arturo Mendez CR*

Olivia Stinton CR*

Communication through (Tiye)

C: Made out to “Que Lindo Studio”. 

Wand.app

Subject: Wand aims to position themselves as a go to tool for creatives. A tool to assist artist, NOT take over what they do. 

The plan: Create content with the intention to develop a deeper connection with potential prospects. Connect with potential users by identifying with them. 

Included(with content)

Creative Direction

Brand Positioning

Production

Pre-Production 

Post Production

Strategic meetings

Deliverables

Video

Photo

App development suggestions throughout relationship

________________________________________

1- Artist spotlight video 

1- artistic innovation video

4-5 reels made from above content

professional photography  

Artist spotlight video 

Premise: To connect with our ideal audience by showing them we understand who they are and what they need to provide a successful outcome with their goals. 

Mini doc style showcasing an artist talking about how art influences or how they use it in their daily work or lives. The mini doc will last anywhere from 45 seconds to a minute and a half and will be cut into additional pieces of content to experiment with and provide more consistent and cohesive content for the brand. 

Artistic Innovation video 

Premise: Educating people on emerging technologies/tool that support artists while using wand.app as our base for the content. 

Mini doc style showcasing a tool or innovation in the artist space education people and capturing attention. Wand.app will always be showcased in this video in some way. This will warm up people to the idea that wand.app is here to help artists as a tool and not take away what they are already doing in their day to day artist lives. 

Social Media content  

Premise: additional content will be made from content above. Photos will also be taken on these shoots to provide additional professional content of the brand

5 videos will be made from the above content all hook, experimental and storytelling to keep people engaged and entertained with content and provide a consistent source of content flowing to the page for optimal page engagement.

Adding more humans behind content to create a distinct line between ai and the users.  

CLOSING NOTE FROM: Que Lindo Studio (Summary of wand.app)

;)

wand.app aims to provide itself as a sustainable tool for artist to grow in their personal and professional journey with art. Wand.app is meant to assist the artists in unbinding their existing attributes and provided a more linear and practical approach to concepting and further. Wand.app is still in the development stage and will continue to grow with its users through its communities. Wand.app could become and be seen as an artists representation community space the same way people see Nike as an athlete representing community.

pssstt….While you’re here check out some work we’ve done with a local artist.